Category Marketing Manager

Category Marketing Manager

Executive81 HR Solutions Pvt. Ltd.
1 Nos.
20097
Full Time
3.0 Year(s) To 8.0 Year(s)
3.00 LPA TO 8.00 LPA
Marketing / Advertising / MR / PR
Advertising/PR/MR/Events
Job Description:
Roles & Responsibilities
? Responsible for GMV, customer orders & CM growth on a day to day, weekly & monthly basis.
? Conceptualize marketing campaigns across multiple categories involving various Marketing channels.
? Communication & Competitive Research for tracking early trends and future campaigns to help categories achieve the next level of growth
? Closely work with multiple Category Heads on Campaign Ideation
? Analyse the results of past campaigns and use the insights to plan more effective campaigns at the customer level
? Act as an interface between all Channels Owners (Facebook ads, Tiktok ads, BTL activations, Display ads, Mobile app, Alliances etc.) and Category Heads w.r.t. customer experience & growth
? Own & Create Customer Communication
? Partner cross functionally with creative, content, channels and category teams to develop & execute business objectives.
? Develop accurate project priorities, schedules and execution plan of marketing campaigns
Work with Channel Marketing team to drive Traffic on best converting SKUs/Promotions/Categories
Requirements
? Seasoned Category Marketing Professional
? 2+ years of experience of working in high growth startups. Need to be very hands-on. Ability to execute and deliver
? Strong in analytics, data driven experimentation and problem solving
? Understanding consumer behaviour and their needs.
Opportunity in this role
1) Well funded early stage startup
2) Work with founders directly
Comment
1) Candidate worked with E Commerce startups as category marketing manager
2) Added advantage if worked on FMCG Category Marketing
 
Company Profile

Exciting and Well Funded Startup with a vision to build exciting new products and services

Telephonic Interview Available

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